Naming & Concept
In the fragrance world, a good product name is important. Your name should be intriguing, easy to remember, and represent the fragrance's character.
The fragrance name must align with your brand values, have global appeal, and look good on the bottle. It should also be unique and available for trademark.
Our process involves giving you a selection of names to choose from, including our suggestions. Once you choose a name, we’re ready to move on to designing the bottle and label.
Design/corporate identity
The appearance of your fragrance is almost as crucial as its scent. The visual design should complement and celebrate the style and personality of the fragrance.
During the design stage, we consider the bottle material—whether it's glass, composite, or has metal detailing.
We think about label printing and any surface marks on the bottle. All these factors contribute to the consumer's experience when they touch and use your product.
The appearance of the liquid fragrance inside the bottle is important. If the liquid fragrance is visible it must be enhanced by the bottle.
3D modelling
3D modelling your product is the moment when your idea for a fragrance feels like it becomes ‘real’.
We'll create a prototype of your fragrance bottle, giving shape to your vision and ideas.
When you have your 3D model you’ll be able to view it from different angles. You can place it on your dressing table and envision how it might appear on a shelf or in a store window.
Packaging
Your packaging should reflect the essence of the fragrance. The packaging is how shoppers experience your fragrance for the first time.
First impressions count so it’s crucial that your packaging catch the eye and stand out.
The weight of the packaging, its eco-credentials and the choice and use of colour, the tints and special printing options all have an important role to play.
